Account Coordinator
: Job Details :

Account Coordinator

5W Public Relations

Location: New York,NY, USA

Date: 2020-03-29T10:22:01Z

Job Description:
ACCOUNT COORDINATORRESPONSIBILITIES:Entry level team member who functions as theback-bone for each of his/her account teams, providing admin support andorganizinginitiatives essential to team success
  • Monitor media daily for trends, new media contacts and client placements; communicate all findings to appropriate team leads
  • Track all press coverage (sourcing links and hard copies where needed), clip press hits and create weekly and monthly media reports
  • Maintain product closet, submit inventory orders and execute product send outs, with support of Mail Room Coordinator
  • Organize large-scale media mailings and supervise Mail Room Coordinator during execution
  • Write agendas, recaps and other relevant organizational materials
  • Create and maintain targeted media lists for broadcast, print and online outlets
  • Assist in prep work for media events and desk sides, including creating invite lists, organizing product displays and gifting, setting up / tearing down, on-site social media, arranging car services and creating post-event reports with media feedback
  • Research media-relevant influencers and specific editorial beats per client
  • Write and edit media materials such as fact sheets, media alerts and bios
  • Pull editorial calendars and highlight opportunities for each client
  • Potential to source and organize content (i.e. relevant articles, images, media placements, etc.) for clients social media calendars
  • Draft pitches and corresponding lists, editorial award submissions and reactive media responses; learning and growing basic media relations skills
  • Participate in brainstorming sessions to develop strategic / creative thinking for clients
  • Communicate effectively and professionally in all written and verbal reports
  • Participate in overall activities for 5W and show involvement in firm initiatives
  • B.S/B.A in Public Relations, Marketing, Business Communications or related field
  • At least 1 year of PR agency experience and/or 2+ internships
  • Excellent writing skills
  • Creative and energetic personality
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